Website (fictional): primer-pekara.example

Sample free website audit report

This is an example of the report you get from our free website audit. It covers SEO, AI search visibility, speed and security, and ends with the top 5 fixes ranked by priority and effort.

EXAMPLE ONLY. "Primer Pekara" (primer-pekara.example) is a fictional bakery. All numbers and findings are demo data, not a real company.

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SEO

14 pages found, 9 indexed. Titles repeat on most pages.

  • 11 of 14 pages share the title "Home". Priority: High · Effort: S. Fix: Write a unique title per page with the product and city.
  • No XML sitemap. Priority: Medium · Effort: S. Fix: Add sitemap.xml and submit it in Search Console.

AI visibility

AI crawlers are blocked and there is no structured data.

  • robots.txt blocks GPTBot and PerplexityBot. Priority: High · Effort: S. Fix: Allow AI search crawlers you want to be cited by.
  • No llms.txt and no Organization or LocalBusiness schema. Priority: Medium · Effort: S. Fix: Add llms.txt and LocalBusiness JSON-LD with hours and address.

Speed

Mobile LCP 4.8 s (target under 2.5 s). Homepage weighs 6.2 MB.

  • Hero photo is a 3.9 MB JPEG. Priority: High · Effort: M. Fix: Serve WebP/AVIF in several sizes.
  • Three unused chat and tracking scripts. Priority: Low · Effort: S. Fix: Remove them or load them after the page.

Security (passive)

HTTPS works, but key headers and DMARC are missing.

  • No DMARC record: the domain can be spoofed in email. Priority: High · Effort: S. Fix: Add SPF, DKIM and a DMARC policy.
  • No HSTS or Content-Security-Policy header. Priority: Medium · Effort: S. Fix: Set both on the server or CDN.

Top 5 priorities

  1. Allow AI search crawlers in robots.txt
  2. Add a DMARC record for the domain
  3. Write unique page titles
  4. Compress the hero image
  5. Add LocalBusiness schema and llms.txt

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